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Cola Wars Poster

Cola Wars

"Explore the long and ferocious rivalry between Coke and Pepsi."

Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.

Top Cast

  • Christopher Emerson

    Christopher Emerson

    Narrator

  • Harvey Yazijan

    Harvey Yazijan

    Self

  • Bill Katz

    Bill Katz

    Self

  • Joel Stein

    Joel Stein

    Self

  • Rob Baskin

    Rob Baskin

    Self

  • Thomas Oliver

    Thomas Oliver

    Self

  • Katie Bayne

    Katie Bayne

    Self

  • Michael Beindorff

    Michael Beindorff

    Self

  • Patti Rueff

    Patti Rueff

    Self

Overview

Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.

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