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TADA: A Portrait of Korean Startups

Seoul in 2020. TADA, a rapidly-growing mobility service called Korean 'Uber'. Threatened by TADA’s rapid growth, the taxi industry sues TADA for conducting a transportation business without a taxi license. Due to the backlash from the taxi industry, the National Assembly eventually passed a bill banning the service. Can TADA overcome this desperate moment? This documentary is not talking about the success of startups emphasized in numerous books and the media around the world. Focusing on the case of TADA, which has faced the worst crisis since its inception, the work takes a look at the harsh reality that startups are currently experiencing.

Top Cast

  • Park Jae-uk

    Park Jae-uk

    Self

  • Han Ji-hyun

    Han Ji-hyun

    Self

  • Kim Ki-yon

    Kim Ki-yon

    Self

  • Lee Jung-haeng

    Lee Jung-haeng

    Self

  • Han Seo-jin

    Han Seo-jin

    Self

  • Kim So-jin

    Kim So-jin

    Self

  • Kim Han-saem

    Kim Han-saem

    Self

  • Kim Young-boom

    Kim Young-boom

    Self

  • Kim Nam-hyeon

    Kim Nam-hyeon

    Self

Overview

Seoul in 2020. TADA, a rapidly-growing mobility service called Korean 'Uber'. Threatened by TADA’s rapid growth, the taxi industry sues TADA for conducting a transportation business without a taxi license. Due to the backlash from the taxi industry, the National Assembly eventually passed a bill banning the service. Can TADA overcome this desperate moment? This documentary is not talking about the success of startups emphasized in numerous books and the media around the world. Focusing on the case of TADA, which has faced the worst crisis since its inception, the work takes a look at the harsh reality that startups are currently experiencing.

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